There's a lot going on in college sports this week, especially when it comes to the NIL (Name, Image, and Likeness) world. Let's look into some of the most interesting stories this week, including Georgia football players teaming up with Chipotle and a Clemson football player using his platform for a good cause.
Georgia Bulldogs Team Up with Chipotle
Some of Georgia's biggest stars have partnered with Chipotle this week to partner with Carson Beck and even get his own Chipotle Bowl. Players like quarterback Carson Beck, running back Nate Frazier, and o-lineman Tate Ratledge have signed NIL deals with Chipotle. The financial deals are not public, but according to ON3, we know that these players have some severe NIL value:
- Carson Beck (QB): $1.9M
- Tate Ratledge (IOL): $547K
- Nate Frazier (RB) $203K
- Dillion Bell (WR): $267K
According to
Online Athens, the details are not specific; it is fair to assume that these types of deals are going to become more common within brands to gain attention through high-profile athletes, boosting player visibility and giving businesses a new platform to promote their company.
ESPN Calls Out UNLV QB in NIL Drama
Former UNLV quarterback Matthew Sluka made headlines after leaving the team over a $100,000 NIL dispute. ESPN's Rece Davis went after the quarterback, claiming that Sluka was probably offered something and the promise was never fulfilled. He added that he should've "[worn] the fastball in the ribs." Rece's perspective on this whole situation sheds light on the different laws and developments that NIL still needs to progress through. NIL is a broken industry and still needs updating!
Positive NIL News: Clemson Star Uses NIL to Fight Arthritis
On a positive note, Clemson star tight end
Jake Briningstool is utilizing his NIL platform for good. Inspired by brother Mitch, who has struggled with arthritis since he was two, Briningstool is giving back to the Arthritis Foundation of Tennessee. Bringingstools' efforts show how NIL isn't all about profit. Athletes CAN and SHOULD use their opportunities to make a real difference in their community.
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